Running a Bookstore - The Terminal Record of China's Book Industry in Transition

Author: Xu Chong
Publisher:
Publish Date: 2007-01-01
Features: Since stepping into the book industry in 1981, the author began as a salesperson and gradually rose to become the head of a book domain. Over the past two decades, the author has been involved in the establishment and leadership of Zhejiang Book Building, a leading industry pioneer. This book compiles the author's key writings from the planning phase to the current operational period of the building, reflecting his insights and experiences on the design and management of bookstores, the development of bookstore staff teams, and the chain operation of bookstores. From the perspective of retail bookstores, the author offers profound and unique insights into various aspects and links of the domestic book industry, often delivering groundbreaking statements, such as advocating for the market to ( means "eliminate" or "" in this context) and proposing higher book prices. Renowned in the industry for speaking out, the author has compiled this record of running a bookstore. On one hand, it serves as a case study of the retail book industry during its transformation period; on the other hand, it aims to provide assistance to those who are also engaged in the bookstore business.