Author: Ou Ren, Wang Baoguo, Chen Lihua
Publisher:
Publish Date: 2007-01-01
Features: Eastern culture determines the character of Eastern merchants, and Eastern culture shapes the wealth genes of Eastern merchants. In Eastern culture, religion becomes a way of life. The major world religions, such as Christianity, Buddhism, and Islam, are all present in the East, forming the character genes of Eastern merchants. This inevitably leads to a focus on interpersonal harmony, spiritual strength, loyalty, and family blood ties in the character of Eastern merchants. Between profit and morality, Eastern merchants are more willing to sacrifice profit for moral principles. They value sages more than they value wealthy heroes. They treat a company as a family, with the employer as the head of the family and the employees as its members, creating a strong sense of responsibility between the employer and employees. The merchants referred to in this book are not narrowly defined as traders, but rather a broader term equivalent to that of entrepreneurs. It outlines the wealth map of Eastern merchants and analyzes the wealth genes of six major Eastern merchant groups: Chinese merchants, Jewish merchants, Arab merchants, Indian merchants, Korean merchants, and Japanese merchants.
Map of Eastern Merchants
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