60 New Thinking for Small and Medium Enterprises: Overcoming Barriers to Creativity

Author: Hualiwei Consultants
Publisher:
Publish Date: 2004-02-01
Features: The essence of sustainable corporate development lies in the balance and coordination of a company's various resources. To mend the short boards while "cruelly" cutting the long ones, making corporate resources harmonious, is the right path for the growth of small and medium-sized enterprises. Only in this way can the "barrel" of small and medium-sized enterprises avoid wasting resources due to the "long board" and prevent the gradual leakage of water caused by the "short board." This book addresses the five core aspects of small and medium-sized enterprise management and operations—strategy, human resources, marketing, financial management, and leadership artistry. Through cause analysis, method promotion, concept renewal, and logical positioning, it proposes 60 new ideas and models to solve the growth and expansion challenges of small and medium-sized enterprises. The target readers of this book include all small and medium-sized enterprise management personnel, university teachers, students, and training institutions.