Intangible assets -- Management. Measurement and Reporting (Chinese and English Comparison): Management. Measurement and Reporting

Author: Baruch Lev
Publisher:
Publish Date: 2003-09-01
Features: This book consistently upholds the idea that intangible assets are very important for enterprises and should be properly measured and evaluated. Although the book has the characteristics of comprehensive content, in-depth analysis, and novel perspectives, readers should pay attention to the following points when reading and understanding it: , This book takes the United States, where the market economy is fully mature and the knowledge economy is developing rapidly, as the institutional environment for research. China's market economy is still in its primary stage, and the characteristics of the knowledge economy are not fully reflected. Therefore, the forms and mechanisms of intangible assets may differ from those described in this book.