Author: Wei Liwu
Publisher:
Publish Date: 2007-01-01
Features: This book focuses on the 10-year journey of Siemens Home Appliances, supplemented by the evolution of other multinational home appliance companies in China. It vividly depicts the dramatic changes in China's home appliance industry from 1996 to 2006 over the 10-year period.
Siemens' Turbulence: China's Strategy for Turning the Tide
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