Drop the pink elephant

Author: Bill McFarland
Publisher:
Publish Date: 2003-09-01
Features: The ultimate interpersonal skills training manual for employees of top global companies! Learn from a world-renowned communication expert how to eliminate verbal blunders at work: speak intelligently, avoid unnecessary words, and say what matters most! Regardless of our background or profession, in conversations, we often unintentionally project an image that is completely opposite to our true selves, conveying intentions that are entirely contrary. This is what is known as "Pink Elephants" in this book, a term coined by communication expert and famous television host Bill McFarland. For years, he has dedicated himself to helping business leaders, television hosts, and employees and managers from all walks of life improve their interpersonal communication skills. In Ditch the Pink Elephant, Bill McFarland keenly identifies the pitfalls and traps in our conversations. It is these often-unrecognized communication barriers that lead us to speak incoherently, reduce communication efficiency, and highlight our own foolishness. Bill uses examples we are familiar with but rarely pay attention to, shares his own embarrassing experiences, and teaches us how to express ourselves precisely and clearly, whether speaking in public or appearing on radio or television interviews. The book is filled with simple, sincere, practical, and effective advice. By adopting these suggestions, you can make your language concise and powerful, achieve effective communication in interpersonal interactions, and discover a brand-new version of yourself: confident, witty, wise, eloquent, and still attractive. If you practice the simple rules introduced in this book, you will navigate conversations with clients, colleagues, family, and friends with ease. Every business will gain from this: by identifying and eliminating Pink Elephants, creating a positive corporate culture, painting a vivid picture with lively language, replacing blame with the "Regret, Reason, and Remedy" 3R principle, motivating managers to thank employees, and encouraging employees to accept praise. At the very least, your business can enjoy higher morale, productivity, and profits.