I love retail

Author: (USA) David Green
Publisher:
Publish Date: 2006-06-01
Features: David Green has avoided the conventional path in the industry. As the founder and CEO of Hobby Lobby, Green used basic principles to grow the company into an industry giant far beyond its initial expectations. This book tells the story of his greatest adventure and how it was rewarded in an amazing way. However, Hobby Lobby's success was not solely based on sheer luck but the result of carefully selecting business strategies and implementing them. In this book, David Green shares his knowledge and experience by addressing the most challenging issues in the industry. This book tells the story of David Green, who founded Hobby Lobby, transforming a small company that started with $600 into a multi-billion dollar enterprise with nearly $1.4 billion in annual revenue. His incredible success did not come from business school theories but was built on his grassroots experience as a store manager and the creative application of effective concepts.