Chain store management

Author: Han Su
Publisher:
Publish Date: 2004-03-01
Features: This book systematically introduces the basic concepts and methods of chain operations, including the development patterns of the retail industry and innovation in chain business models, the main management systems of chain operations, the strategy and advantages of chain operations, the branch development business of chain operations, the commodity procurement business of chain operations, the commodity distribution business of chain operations, the information management business of chain operations, the lock-step strategy of chain operations, the performance assessment and evaluation of chain enterprises, etc. This book can be used as a teaching material for economic management majors in higher vocational and technical colleges, and can also be referred to by relevant management personnel.