Travel Economics

Author: Zhang Jianchun et al. (Editor-in-Chief)
Publisher:
Publishing Date: 2001-06-01
Features: The main contents of this book include: the concept, nature, and characteristics of tourism economy; the concept, nature, and characteristics of tourism products; tourism product development; the laws of tourism supply and demand; tourism product costs and pricing; the composition and development of tourism markets; the analysis of tourism consumption behavior; tourism revenue and distribution; the analysis of tourism economic benefits; tourism investment and decision-making; tourism economic development strategies and planning. This book can serve as a teaching material for tourism management majors in colleges and universities across the country, as well as a self-study textbook for tourism majors in higher education, training materials for tourism professionals, and teaching materials and reference books for secondary tourism schools and vocational tourism schools.