2004. Management in Practice (2004)

Author: Zhou Biwen
Publisher:
Publish Date: 2003-09-01
Features: This book integrates "teaching and learning" with "learning and examination," focusing on practical application. In the past two years, the management exam scores for the MBA unified examination have continuously declined. The exam questions emphasize flexibility and the analysis of key, difficult points in the textbook as well as hot and challenging issues in enterprises. This has become an obstacle for some students seeking admission and has also increased the importance of reviewing this subject among candidates. Generally, many candidates pay close attention to understanding and reviewing basic management knowledge, and there is a wealth of study materials available for this. However, there is a lack of effective review methods and necessary textbooks on how to combine management theory with management practice to effectively prepare for the exam. This book aims to help candidates transition from theoretical review to exam practice, which is the essence of the book and aligns with the recent trend in the national MBA unified examination management questions: emphasizing the combination of management theory and practice, as well as strengthening potential assessment. This book can also be considered an updated version of the highly praised "2003 MBA Unified Examination Management Exam Preparation Guide and Practice Tests," and is equally suitable for MPA candidates. Any shortcomings in the book are welcome to be pointed out by everyone.