Photoshop CS Advertising Design Master (with CD-ROM)

Author: Li Jiuhong
Publisher:
Publish Date: 2004-07-01
Features: This book is an advanced practical tutorial for Adobe Photoshop CS software, integrating Photoshop CS with advertising art and deeply expanding the design space of advertising art. The entire book introduces the concepts, theories, essential elements, design principles, and usage techniques of Photoshop CS, fully embodying the teaching philosophy of combining theory with practice. Through multiple classic examples, it guides readers on how to apply advertising art theory for creative work and utilize Photoshop CS techniques. This book is specifically written for Photoshop designers with intermediate to advanced skills and can serve as a learning guide for design professionals in graphic advertising design, industrial design, corporate image planning, product packaging and modeling, interior and exterior architectural decoration, printing and plate making, as well as web graphic design. It is also the preferred teaching material for employment training.