Oxford Business English Course (China Edition): Successful Calls

Author: (English) Jeremy Comfort, with York Associates
Publisher:
Publish Date: 2001-11-01
Features: This book is the successful telephoning component of the "Oxford Business English Course (China Edition)." Oxford University Press is renowned for publishing high-quality English textbooks. This English textbook has distinct styles and features: First, it is highly practical, with every topic in the book coming from economic and business activities, enabling readers to gain a comprehensive understanding of all levels of business through learning. Second, it is highly operational, establishing an easy-to-understand and accessible starting point. Through simulations of real business scenarios using VCDs and audio tapes, readers can engage in business practice and enhance their skills in the process. With China's increasing efforts in opening up, the purpose and scope of English learning have become increasingly diversified, and the demand for senior compound talents who are both familiar with international business and proficient in English has grown significantly. Based on this widespread social need, Fudan University Press has collaborated with Oxford University Press to introduce the highly acclaimed Oxford Business English series. The series is divided into five components: "Successful Telephoning, Successful Communication, Successful Meetings, Successful Presentations, and Successful Negotiations." Oxford University Press is renowned for publishing high-quality English textbooks, and this series of English textbooks has distinct styles and features: First, it is highly practical, with every topic in the book coming from economic and business activities, enabling readers to gain a comprehensive understanding of all levels of business through learning. Second, it is highly operational, establishing an easy-to-understand and accessible starting point. Through simulations of real business scenarios using VCDs and audio tapes, readers can engage in business practice and enhance their skills in the process.

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