Author: Niuxianzhong
Publisher:
Publish Date: 2003-08-01
Features: Strategy is a vast and profound field of study, with its connotations and significance evolving with the changing times. Based on the author's personal experience and knowledge, this book attempts to address and resolve three key questions: What is strategy and strategic research? How to conduct strategic research? And why study strategy? In terms of the overall design, the focus is placed on the question of how to conduct strategic research. As the late French general Boefor once said, strategy is a way of thinking, and the significance of strategic research lies in long-term planning. This book not only provides a comprehensive framework for students aspiring to engage in strategic research but also holds significant reference value for management personnel in various industries.
Strategic Research: Flaws on the spine or cover
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