Author: Yuan Yongyou et al.
Publisher:
Publish Date: 2006-08-01
Features: Due to the influence of traditional business concepts, foreign-related enterprises in China vary in their tendencies to prioritize production over circulation, strategy over tactics, and operations over rules. Many of these enterprises have paid a heavy price for these tendencies. "Those who do not remember the past are condemned to repeat it." In this book, behind every import and export case study lies a fascinating story. The authors share the successes and failures, gains and losses from these cases with readers, hoping to provide them with valuable insights and inspiration for more foreign-related operators. This is of great significance for improving the business level of foreign trade enterprises in China, changing the extensive business model, and ultimately establishing a new competitive order and market order. To ensure that this book offers valuable insights to a broad readership, its content emphasizes the characteristics of "new" and "practical." The "new" refers to the materials being drawn from the most recent and authentic records of frontline import and export operations, while the "practical" highlights the analysis and research of specific issues in practical scenarios. Through case introductions and analyses, readers gain a clearer understanding and comprehension of the mysteries in international trade practices. This book also serves as a valuable reference for theoretical researchers, educators, and foreign-related operators.
Import and Export Single Practice. Case Analysis
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