Kelon Crisis: The Game of Capital and Public Opinion

Author: Li Guohua
Publisher:
Publish Date: 2006-05-01
Features: This book, based on a wealth of authentic first-hand materials, narrates how a little-known company—Greenkol—suddenly staged a "snake swallowing an elephant" acquisition, taking over the Kelon Electric Group, starting from 2001. Subsequently, from 2003 onwards, it underwent unconventional expansion, successively acquiring listed companies such as Meiling, Yaxing, and Xiangzhou, embarking on the dream of building a world-class refrigerator empire in the white goods industry. Gu Chuojun was named "China Economic Person of the Year 2003" by CCTV. The Lang-Gu controversy in 2004; in 2005, the Kelon empire collapsed, Gu Chuojun was detained—this commercial legend, from heaven to hell. The story of Kelon has left China with extremely rich experiences and unforgettable lessons in the reform of state-owned enterprises!