The World of Zhejiang Entrepreneurs: Unveiling the Wealth Creation Secrets of the "Eastern Jews"

Author: Xie Wenhui
Publisher:
Publish Date: 2006-09-01
Features: The Zhejiang merchants, China's "merchant guild" in history? The Zhejiang merchants, the most popular wealth tribe in China? The Zhejiang merchants, the "laggards" of the new economy? The Zhejiang merchants, a grassroots version of an MBA? The Zhejiang merchants, their "unconventional" success, achievements that MBA theory cannot explain. In the early 1990s, the Zhejiang merchants, known for their motto "daring to be the first in the world and forever striving for the strongest," started with sales and manual labor, venturing everywhere, occupying the fields that locals despised. They quietly grew wealthy. From the east, central, and west, the sweat of the Zhejiang people dripped onto every corner of the land of China; Europe, Africa. Even in the war-torn Middle East, the active presence of the Zhejiang merchants could be seen everywhere. The Zhejiang merchants have inevitably become the "Chinese merchant guild," hailed by the Taiwanese business as "a wolf from the mainland," and called by the West as "the Jews of China." This book studies the most vibrant and also the most profitable group in China today, sharing the wealth-building experience that is worth learning from the Chinese and also easily imitated. Understanding the entrepreneurial philosophy of the Zhejiang merchants, discerning their success rules, grasping the essence of their business, learning their business strategies, applying their ways of dealing with others, and mastering their secrets of making money. This book is a must-read commercial Bible of Chinese origin. Reading this book will help readers understand the entrepreneurial philosophy of the Zhejiang merchants; discern their success rules; become familiar with the essence of their business; learn their business strategies; apply their ways of dealing with others; and master their secrets of making money. Getting close to the Zhejiang merchants is not to promote wealth, but to understand and master wealth. Approaching the Zhejiang merchants through reading The World of Zhejiang Merchants, "gold-seekers" may gain nothing, but for "gold-diggers," it may very well become the golden key to unlocking the door to wealth! The Zhejiang merchants, China's "merchant guild" in history? The Zhejiang merchants, the most popular wealth tribe in China? The Zhejiang merchants, the "laggards" of the new economy? The Zhejiang merchants, a grassroots version of an MBA? The Zhejiang merchants, their "unconventional" success, achievements that MBA theory cannot explain. In the early 1990s, the Zhejiang merchants, known for their motto "daring to be the first in the world and forever striving for the strongest," started with sales and manual labor, venturing everywhere, occupying the fields that locals despised. They quietly grew wealthy. From the east, central, and west, the sweat of the Zhejiang people dripped onto every corner of the land of China; Europe, Africa. Even in the war-torn Middle East, the active presence of the Zhejiang merchants could be seen everywhere. The Zhejiang merchants have inevitably become the "Chinese merchant guild," hailed by the Taiwanese business as "a wolf from the mainland," and called by the West as "the Jews of China." This book studies the most vibrant and also the most profitable group in China today, sharing the wealth-building experience that is worth learning from the Chinese and also easily imitated. Understanding the entrepreneurial philosophy of the Zhejiang merchants, discerning their success rules, grasping the essence of their business, learning their business strategies, applying their ways of dealing with others, and mastering their secrets of making money. This book is a must-read commercial Bible of Chinese origin. Reading this book will help readers understand the entrepreneurial philosophy of the Zhejiang merchants; discern their success rules; become familiar with the essence of their business; learn their business strategies; apply their ways of dealing with others; and master their secrets of making money. Getting close to the Zhejiang merchants is not to promote wealth, but to understand and master wealth. Approaching the Zhejiang merchants through reading The World of Zhejiang Merchants, "gold-seekers" may gain nothing, but for "gold-diggers," it may very well become the golden key to unlocking the door to wealth!

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