Telecommunications Enterprise Strategic Management

Author: Xian Zhanhong
Publisher:
Publishing Time: Not Available
Features: This series of books is characterized by taking the development elements of the telecommunications industry as the main thread, systematically and scientifically elaborating on new concepts of telecommunications enterprise management around capital operations, human resources, marketing, corporate innovation, management information systems, corporate culture, corporate systems, and business strategies, as well as management issues after China's entry into the World Trade Organization. It integrates the essence of domestic and international telecommunications enterprise management, provides an overview of the development of the telecommunications industry, and reveals the truth of telecommunications industry management through numerous classic management cases in an easy-to-understand manner. It breaks away from purely theoretical vacuity with practicality and operability, enriches the texture of theory with vivid and lively examples, and presents the key principles of telecommunications industry management to readers from the perspective of strategic development.