Author: Zhang Xiaofeng
Publisher:
Publish Date: 2006-07-01
Features: This book introduces intellectual capital to analyze enterprises, pointing out that Chinese enterprises urgently need to refine the relationship between enterprise value, sustainable growth, and strategic growth reconstruction. It is precisely intellectual capital that makes a fundamental distinction between companies. Intellectual capital can determine the range of market opportunities suitable for a company to utilize, the boundaries of the enterprise, and even the organizational structure and business model of the enterprise. The business domain of the company must also be consistent with and complementary to the intellectual capital it possesses. Intellectual capital also provides a valuable commentary on the currently buzz-worthy "Blue Ocean Strategy." The human capitalization and clustering of intellectual capital are inevitable outcomes of economic globalization and resource intensification. The former drives the further development of the latter; only by placing human capital, especially core human capital, in a proportionate position within the enterprise can the company develop extraordinary capabilities to continuously acquire customer resources, build its core competitiveness and sustainable competitive advantages, and establish a proportionate node in the value network. The personalization of customer needs, core human capital, and key capability elements requires companies to analyze key path elements and formulate personalized Blue Ocean Strategies. It can be said that the level of intellectual capital directly affects the level and quality of the node the enterprise is in, determining the control and influence of the enterprise and its managers in the value network. This book introduces intellectual capital to analyze enterprises, pointing out that Chinese enterprises urgently need to refine the relationship between enterprise value, sustainable growth, and strategic growth reconstruction. It is precisely intellectual capital that makes a fundamental distinction between companies. Intellectual capital can determine the range of market opportunities suitable for a company to utilize, the boundaries of the enterprise, and even the organizational structure and business model of the enterprise. The business domain of the company must also be consistent with and complementary to the intellectual capital it possesses.
Key intellectual capital and strategic restructuring
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