Thought determines everything: Corporate Strategy, Culture, and Human Resources

Author: Ye Sheng
Publisher:
Publish Date: 2004-09-01
Features: The mindset of successful enterprises is a way of thinking that balances various contradictions in the management process and transforms them into favorable factors for enterprise development, or it can be described as philosophical thinking. This book is not a specialized work on success, nor is it a collection of wise sayings on how to behave, but rather a management book that teaches how to possess winning thinking in the business world. The book contains many philosophical contents, but do not mistake management for something ethereal. Management should first and foremost be rational and scientific, and only then emotional and philosophical. The book adheres to a writing style that prioritizes management thinking and uses case studies as supplementary. There are not too many tables and processes in the book, but rather a focus on descriptive language. Why can outstanding companies achieve sustainable development and outperform competitors? On the surface, the differences may lie in strategy, culture, or human resources, but the hidden iceberg behind these management phenomena is a gap in thinking. Thinking determines everything; it is a strategic resource that dictates the level of management and the gap between enterprises. This book offers varying degrees of enlightenment to different readers. For entrepreneurs, it can provide them with sudden insights, solving long-standing problems they have struggled to understand—this is called "sudden enlightenment." For general managers, it can help them connect the concepts in the book with management practices, yielding immediate benefits—this is called "awakening." For general operators, it can help them understand the various management thoughts and methods of their superiors or bosses, leading to gradual progress—this is called "waking up." If a company does not know its value, it may already be non-existent. If a company does not know how to compete, its demise is inevitable. This book addresses how companies can survive and acquire their value.