International Management: Culture, Strategy and Behavior (5th Edition)

Author: Hujie Zuo, Lusen Liu
Publisher:
Publishing Time: Not Available
Features: After China's entry into the WTO, while the direct investment of multinational corporations in China has been continuously increasing, Chinese enterprises have also been accelerating their internationalization and globalization process. Therefore, how to conduct international management more effectively has become a focal point of increasing attention. The publication of this book provides Chinese enterprises with refined theories and practical guidance on cross-border management. The book is divided into four parts and 17 chapters:
Part I introduces the fundamental environment of international management, integrating macro-theoretical elaboration with micro-case analysis to systematically present to readers the global economic development situation, political, legal, and technological environments, global competitive landscape, and business ethics and social responsibility that multinational companies face in their management processes.
Part II provides a detailed description of the role of culture, including the connotation and dimensions of culture, cross-cultural management, organizational culture, diversity, and cross-cultural communication.
Part III analyzes international strategic management, discussing aspects such as strategic planning, political risks and negotiation, organizational international operations, and decision-making and control.
Part IV offers a comprehensive and in-depth exploration of organizational behavior and human resource management, primarily covering cross-cultural motivation, cross-cultural leadership, the selection and repatriation of expatriates, cross-cultural human resource development, as well as labor-management relations and industrial democracy. Additionally, the book is designed with ability training modules for readers, reflecting the integrated application of international management theory, techniques, and practice.
This book is suitable for students, researchers, and faculty in international business management, international economics, and related foreign-related management disciplines. It can also serve as a training textbook and important reference material for managers of multinational corporations and foreign-related enterprises.