World-renowned airline: Business philosophy

Author: Meng Zhaorong
Publisher:
Publish Date: 1998-12-01
Features: This book selects twenty or so renowned airlines in the international civil aviation industry, which share commonalities while also having their unique characteristics. Among them, some airlines' strategic measures taken when facing bankruptcy—such as reflecting deeply and striving to catch up—along with their extraordinary demeanor of remaining vigilant in prosperous times and seeking progress while maintaining stability—are enough to make peers in the industry pause and reflect.

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