Execution Efficiency: Professional Manager Production Management Standard Training

Author: Xu Han
Publisher:
Publish Date: 2005-01-01
Features: The Professional Manager's is based on the examination certification and grading system for professional managers. It systematically introduces 21 basic skills covering the five major management systems of professional managers, starting from the practical needs of professional standard training. The book is divided into six volumes: "Details Determine Success," "Execution Determines Efficiency," "Market Determines Marketing," "Cost Determines Profitability," "Information Determines Decision-Making," and "Habits Determine Power." This book is characterized by its standardization, authority, and practicality. It aims to improve the management level of professional managers through standardized training in their professional qualities and management skills, thereby achieving the dual goal of enhancing the performance of both the managers and the companies they serve. This book primarily focuses on the professional standard training for marketing management of professional managers, covering content such as marketing plan management, market strategy selection, market research methods, sales management, and international trade management.