Vision: The soul of corporate success

Author: Guo Haiyan
Publisher:
Publish Date: 2005-08-01
Features: Why can many famous companies succeed? Why can they last? There are various opinions on this issue. This book aims to tell everyone that vision is the core content of corporate philosophy. When a company faces difficulties or unpredictable changes, vision plays a crucial role as a compass. The book introduces the basic knowledge of vision, the relationship between personal vision and corporate vision. Most importantly, vision determines corporate strategy, and determines the implementation, control, transformation, and other aspects of corporate strategy. This book is an action guide written for professional corporate executives, leaders, or aspiring entrepreneurs.