Big Deal: The Unknown Strategies, Tactics, and Traits of Great Traders

Author: Leo Sinderbrand, Larry Cooley
Publisher:
Publish Date: 2004-01-01
Features: In The Big Deal, he guides us into various rooms where he has demonstrated his prowess in front of some of the greatest traders of our time—Jack Welch of General Electric, Jerry Levin of AOL-Time Warner, and Rupert Murdoch of News Corp. Sometimes he stands shoulder to shoulder with them, and at other times he opposes them fiercely. Through his personal experiences, the author brings to life the thrilling and spectacular scenes of top-level trading in our era: how AT&T triumphed over the mighty Microsoft to acquire the cable giant MediaOne for $60 billion; and how, within just 12 days, the largest cable operator in the United States, TeleCommunications Inc. (TCI), was sold to AT&T for $54 billion.