Why: Notes on corporate thinking

Author: Ning Gaoning
Publisher:
Publish Date: 2007-01-01
Features: The differences among people bring color to the world, but also bring challenges. Managers must first recognize that their employees are beautiful in mindset. The behavior responses of individuals and groups in the same environment differ because human nature is difficult to fundamentally change, but the personality of a team can be shaped. The core of this shaping is the spirit. After traditional industries gradually mature, the creation of social wealth and the progress of enterprises depend on strategic innovation, which is an endless challenge. After experiencing so many setbacks, one realizes that a company is a complex living organism, a combination of multiple variables constantly intersecting and changing. The task of a manager lies in finding the elements of these combinations, clarifying their relationships, and grasping their changes. Seeking a simple method might be an unrealistic wish.
Having visited some places, met some people, and seen some companies, one realizes that the world is fundamentally interconnected and has commonalities. How much inspiration can everything around us give us? A company is a school, but it allows us to delve deeper into reality than a school does. Sensing, learning, and understanding make the life of a company richer and more fascinating. The author of this book is the Chairman of COFCO Group, named one of CCTV's "Top 10 Economic Figures of 2001" and one of "China's Most Influential Business Leaders of 2006" by Fortune. This book collects management essays written by the author over the past decade. In the text, one can see the business thinking of a "merger and acquisition tycoon commanding with capital," but also discover the subtle attention and compassion for the world that a man with a broad vision unintentionally reveals.
..The author of this book is the Chairman of COFCO Group, named one of CCTV's "Top 10 Economic Figures of 2001" and one of "China's Most Influential Business Leaders of 2006" by Fortune. This book collects management essays written by the author over the past decade. In the text, one can see the business thinking of a "merger and acquisition tycoon commanding with capital," but also discover the subtle attention and compassion for the world that a man with a broad vision unintentionally reveals.