Sword Out in 7 Days: Building Direct Sales Experts

Author: Shen Xiutao
Publisher:
Publish Date: 2005-11-01
Features: On August 23, 2005, Premier Wen Jiabao of the State Council formally signed Order No. 443 of the State Council of the People's Republic of China, announcing that the "Direct Selling Regulations" would come into effect on December 1, 2005. From then on, direct selling, which had been in China for over a decade, finally gained legal status after a turbulent journey. Direct selling, a captivating industry in China, a trend-defying one, an industry where anyone can engage in and achieve success, and an industry that continuously creates wealth legends. The sword sharpens from grinding! Gold and silver jewelry can be crafted, and so can the crafting of a direct selling expert. As long as you follow certain rules and methods, after seven days, you can shout with excitement: "Becoming a direct selling expert is so simple!" A sharp sword emerges from its sheath, striking decisively—when I am an expert, who do I fear? Direct selling is a "martial arts world." Entering the "world" only requires a slight nod, but to become an expert in the "world," you cannot just stand on the sidelines, watching others thrive. The people who join you in the "world" and seem so carefree are because they are direct selling experts! Direct selling experts can be crafted, and there are patterns to follow. As long as you adhere to certain methods and rules, with just a short seven days, you can become a direct selling expert! As a direct selling expert, you should know the following: Choosing your products and company is the foundation; enhancing your direct selling qualities is the essence; identifying your customer targets is the shortcut; persuading customers to buy is the key; mastering product-selling techniques is the core; understanding how to use auxiliary tools is the focus; providing excellent after-sales service is the priority! Once you master these simple points, then you are a direct selling expert! How to master them? Slowly open this book, read a little each day, think a little each day, and each day, you will grasp one "point" toward becoming an expert! After seven days, you can stand at the "peak" of direct selling and shout with confidence: "I have the confidence to become a direct selling expert!" This book is written for direct selling professionals and aspiring direct selling individuals. It introduces the specific operational processes of direct selling activities, covering topics such as choosing a company and brand, the qualities a direct selling professional should possess, goal setting, product demonstration methods, and small tricks in the direct selling process. The content is easy to understand and highly practical.