Gold-level foreign trade salesperson finds customers: 16 methods. Cases. Analysis

Author: Chen Nianxiang et al
Publisher:
Publish Date: 2006-01-01
Features: This book is written by authors with years of experience in foreign trade and economic cooperation. It primarily targets foreign trade salespeople, especially those new to the industry, addressing various challenges they often face but find difficult to resolve, such as negotiating with foreign merchants, providing samples, reasonable pricing, finding cost-effective freight forwarders and express delivery companies, export return and verification, foreign exchange settlement methods and risk avoidance, and streamlined customs declaration. Drawing on their own experience, the authors offer practical and effective advice to help foreign trade salespeople improve their professional skills. Twenty-three authors came together through the Huazhong Export Network, and their meeting was a serendipitous connection. The birth of this book aligns with a slogan of the Huazhong Network: "Join Hands with Huazhong, Achieve Export Success." Countless Chinese foreign trade professionals are vigorously promoting "Made in China" to the global market, collectively composing a grand export chapter. The short essays written by the Huazhong Network members, coinciding with this momentous occasion, are eager to join the chorus, hoping to provide valuable insights for fellow foreign trade professionals who read it.
—Editors
This book is a collaborative effort by 23 outstanding figures in the industry. They have honed their own unique experiences and skills in business development and have achieved significant success in finding foreign clients. The Huazhong Export Network has compiled their insights into a book, presenting methods for finding clients from different perspectives, vividly illustrated with rich case studies, and supplemented with comments from the Network's Director. It has three prominent features:
1. Practical Experts as Writers This book is far removed from theoretical speculation. The authors are seasoned professionals directly engaged in the field, and their articles can be applied directly in practice, akin to a "user guide," saving readers valuable time and money.
2. Original Content Every article in this book is original, derived from the authors' valuable experiences. They present their insights into finding clients in their purest form, sometimes accompanied by personal case studies, with vivid details in the most compelling sections.
3. "Private Secret Sauce" for Finding Clients The book summarizes conventional methods for finding clients, such as search engines, B2B platforms, and trade shows. Additionally, it introduces numerous unconventional, innovative methods inspired by the authors' sudden insights during years of practice, enabling readers to devise clever strategies in foreign trade.
This is an invaluable practical guide for foreign trade salespeople seeking to expand their markets.