The Philosophy of Management by: Scale or Profit?

Author: Long Zhao
Publisher:
Publish Date: 2003-01-01
Features: The Japanese business master who created two Fortune Global 500 companies. As a Fortune Global 500 company, Kyocera Corporation is not well-known, let alone its president, Masayoshi Son. Yet, it was him who single-handedly founded two Fortune Global 500 companies in just 40 years. What Masayoshi Son left to the world is not just two Fortune Global 500 companies, but more importantly, the spiritual nourishment that allowed these two large business groups to succeed and continue to grow—Kyocera Philosophy. In today's world of materialism, the "art of making money," whether good or bad, has a broad social market. The mindset of seeking quick success and profits makes people indifferent to the decline of social morality and the erosion of traditional justice. The desire for sudden wealth has made people increasingly numb to the alienation of human nature and the loss of conscience. So, if you try to tell people that the success of a business requires an excellent philosophy, you may be scoffed at or even laughed at. However, in a capitalism depicted as a "dog-eat-dog" money-driven system, Masayoshi Son's outstanding practices and achievements prove that this is not a "far-fetched tale." Indeed, due to the stark contrast reflected by the harsh realities of today's society, many people may find the philosophy that Masayoshi Son advocates too profound and overly idealistic. To promote serious philosophical practice in the face of modern human nature's indulgence and excess seems somewhat naive. But for Masayoshi Son, it is precisely in this idealism and naivety that there lies a precious pursuit of belief, the elevation of pure heart, and the approach to a fulfilling human nature. These are far beyond the life of being obsessed with petty gains, indulging in sensual pleasures, being satiated with food and drink, or being intoxicated by wealth and luxury. Clearly, in a turbid and turbulent reality, upholding the right path of humanity does not necessarily mean following the crowd. Maintaining a noble human nature requires the spirit of "remaining pure amidst filth." This applies not only to individuals but also to businesses. Kyocera Philosophy drives such massive companies forward. How profound it is—Kyocera Group and KDDI Group's performance is proof, and it will continue to prove it.