How to Be an Excellent Retail Store Manager

Author: Zhang Jinshui
Publisher:
Publish Date: 2006-03-01
Features: A seasoned expert in the retail industry, this book compiles two decades of successful experience. It provides simulated analysis and hands-on simulation operations on basic retail knowledge, store location selection, store design and product display, product procurement, product pricing and promotion, after-sales service, and employee management, teaching you how to open a truly profitable retail store.