Detail Determines Success ()

Author: Wang Zhongqiu
Publisher:
Publish Date: 2005-09-01
Features: Chinese people are not lacking in diligence or wisdom; what we lack is the spirit to focus on details. China's fast-food industry cannot compete with McDonald's or KFC precisely because we fail to handle "small matters" well. The "expert in detail management," Mr. Wang Zhongqiu, argues the importance of "details" in management through shocking cases. Over 200 lectures, each fully attended; tens of thousands of online discussions, all fascinating. "Details" was originally a topic I introduced while discussing marketing, but after further research, I found that detail issues are not just limited to the marketing field but also extend to corporate management, and even problems in the entire country and society. Therefore, I decided to expand on this topic. This idea has also been encouraged by readers and netizens.