Enterprise operation management

Author: Zhang Linge, Feng Zhenhuan, Wang Haobo (editors)
Publisher:
Publish Date: 2007-01-16
Features: The book comprehensively and systematically introduces the fundamental theories and knowledge of operations management, striving to reflect the latest developments in this discipline. It emphasizes the application of Excel in operations management. The book begins with a global perspective on operations strategy, integrating the use of Excel into subsequent chapters. It then elaborates on relevant theories and problem-solving methods frequently used in corporate daily operations, such as demand forecasting, facility location, project management, and inventory management. It also explains the development and concepts of modern production methods, equipment management, quality management, and other related topics. Finally, dedicated chapters introduce new application achievements such as ERP. The book features a clear structure and rigorous content, making it suitable for teaching undergraduate students in relevant fields, as well as serving as an introductory textbook for graduate students learning operations management. It can also be used as a training manual and reference book for corporate operations management personnel.