Media Collaborative Development Theory

Author: Zhang Xiaofeng
Publisher:
Publish Date: 2006-01-01
Features: This book is part of the "Contemporary Media and Society" series and is the final outcome of the Jiangsu Provincial Philosophy and Social Sciences Project "Research on the Mission and Development of News Media in Jiangsu's 'Two Firsts'." The book includes: the historical logic of media collaboration, the contemporary context of media collaboration, the collaborative development of media and material civilization, the collaborative development of media and spiritual civilization, and the role positioning of media collaboration. The book is rich in content, thorough in its arguments, and holds high academic value.
Introduction: This book is part of the "Contemporary Media and Society" series and is the final outcome of the Jiangsu Provincial Philosophy and Social Sciences Project "Research on the Mission and Development of News Media in Jiangsu's 'Two Firsts'." The book includes: the historical logic of media collaboration, the contemporary context of media collaboration, the collaborative development of media and material civilization, the collaborative development of media and spiritual civilization, and the role positioning of media collaboration. The book is rich in content, thorough in its arguments, and holds high academic value.