Fashion Color (3rd Edition) Jia Jingsheng

Author: Jia Jingsheng
Publisher:
Publish Date: 1999-05-01
Features: This book is one of the series textbooks for fashion design organized jointly by the Academy of Arts & Design, Tsinghua University, and the Fashion Design Association. It consists of three parts—Upper, Middle, and Lower—and includes 11 chapters, covering topics such as: the Basics of Fashion Color (Upper Part), Fashion Color Design (Middle Part), and the Application of Fashion Color (Lower Part). The author provides systematic theoretical analysis and practical design examples from comprehensive perspectives, including colorology, design studies, cultural studies, aesthetics, and social psychology. The book emphasizes both theory and application, balancing academic rigor with accessibility. It is rich in content, well-illustrated, and serves as a textbook for higher education institutions specializing in fashion design. It is also a valuable reference for vocational schools teaching fashion design, as well as for professionals and enthusiasts interested in fashion color and color studies.