Death of a century-old store

Author: Fu Lei
Publisher:
Publish Date: 2007-01-01
Features: Wang Mazi, Guanshengyuan, Rishengchang, Swiss watches, Baring Bank. If these household names among the century-old enterprises, which were once renowned, could "perform on the same stage" with business elites like Liu Chuanzhi, Zhang Ruimin, Niu Genxing, and Jack Welch in the turbulent era of global economic integration, we would witness a spectacular and dynamic scene of competition. Unfortunately, they have faded away with the wind. This book delves into the management of these enterprises from the perspectives of their former glory, the mysteries of their decline, lessons to be learned, and successful case studies, providing a valuable reference for modern business managers.
As the saying goes, "A mirror of copper can help correct one's attire; a mirror of the past can reveal the rise and fall of dynasties; a mirror of people can clarify gains and losses." This book uncovers the mysteries of the decline of century-old enterprises, not only as a tribute to their heroic achievements but more importantly, to learn from their success stories and their painful lessons from decline. For modern entrepreneurs striving in the business world, it is essential to remain vigilant and not let temporary achievements blind them to the pitfalls that led to the decline of those once-prosperous century-old enterprises.