Author: Yuan Wenxin, Editor-in-Chief; Cao Su, Lead Writer
Publisher:
Publish Date: 2006-07-25
Features: Focuses on the brand design and construction of various communities in the Yayuncun area. The book "Community Image Design" primarily discusses general community image design, while "Brand Community" emphasizes providing insights into community brand image design...
Brand Community Ten Harmonies Design and Construction of a Brand Community
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