Principles of Management

Author: Feng Shisong
Publisher:
Publish Date: 2005-01-01
Features: This book is written according to the teaching requirements of higher vocational education. It consists of 10 chapters, covering main topics such as: Introduction to Management, Organizational Culture and Environment, The Formation and Development of Management Theory, Planning, Organizing, Decision-Making, Motivation, Leadership, Control, and Innovation. This textbook aims to meet the needs of higher vocational education reform and reflect the characteristics of higher vocational textbooks. In terms of content, it adheres to the principles of practicality and specificity, selecting teaching materials based on the management skills students will need after graduation. In terms of form, it strives to explore a new model of "teaching, reading, research, and practice integration." This book can be used as the management textbook for economics and management majors in 2-year and 3-year higher vocational colleges, higher vocational colleges, workers' universities, part-time universities, evening universities, correspondence universities, and adult education colleges at the junior college level. It can also serve as self-study material for and those working in economic management.