International Business Practical Correspondence (Japanese, English, Chinese Contrastive)

Author: Zhang Zhengli
Publisher:
Publish Date: 2003-12-01
Features: The "International Business Japanese Series Textbooks" were developed after a thorough study of the abilities required for individuals in international business Japanese. Based on how students can acquire these abilities through learning and training, the textbooks are designed with practical international business activities in mind, catering to the needs of real-world scenarios. The focus is on the market and students, breaking away from the traditional notion that "foreign language teaching equals imparting foreign language skills and literary knowledge." Instead, the textbooks place foreign language proficiency in the context of the capabilities required for international business professionals, closely linking foreign language skills with international business activities. We believe that the practical working abilities of foreign language majors must be emphasized, while the development of their own humanistic literacy should not and cannot be detached from practical work. Therefore, international business foreign language professionals should first and foremost be individuals with high levels of humanistic literacy, while simultaneously being strong in practical working abilities.