Symbolic self

Author: Wang Li
Publisher:
Publish Date: 2006-05-01
Features: This book is a treatise on clothing consumption behavior. It takes the self-concept in college students' clothing consumption behavior as the starting point, placing the theoretical construction of the proposition "clothing is a symbolic self" within the framework of psychological self theory and structuralist semiotics. It proposes the view that "symbolization is the inevitable generation of self-concept." Through empirical research, it explores and analyzes the process of self-symbolization in clothing behavior, elaborates on the representative significance of clothing as a symbol of self-concept, and offers a new understanding of the relationship between self-concept and clothing consumption behavior.