Build a Happy Face-UHN International Village: The Idealistic Practice of Maohua Group

Author: Feng Xia
Publisher:
Publish Date: 2006-12-01
Features: The predecessor of Mao Hua Group, Beijing Guanghua Xuan Real Estate Development Co., Ltd., was established in 1997. After experiencing the development of over one million square meters and nearly a decade of exciting growth and trials, it was renamed Mao Hua Holdings Group Co., Ltd. in 2005. The development of projects in different locations and the parallel development of multiple projects, along with the development of industrial real estate in non-residential areas, propelled Mao Hua to become a true "professional real estate development" enterprise. Both regional achievements and national recognition stem from Mao Hua's corporate mission of "Fulfilling Trust, Adapting Thoughts, Building Prosperity, and Nurturing Well-being," as well as its service philosophy of "Perceiving Market Needs and Exceeding Customer Satisfaction." The UHN International Village in Beijing has become a widely acclaimed masterpiece in the fields of architecture and real estate, embodying the practical realization of Mao Hua Group's corporate philosophy. Joyful Construction – UHN International Village: Mao Hua Group's Idealistic Practice is a book that showcases the idealistic practice, corporate culture, and outstanding works of Mao Hua Group. Through an analytical observation and analysis of the UHN International Village project, it not only reveals the thinking and practical process of developing an excellent residential area but also demonstrates the corporate culture of Mao Hua Group and how they perceive social value and their own interests as a real estate developer. The content of this book offers readers two insights: how to build a livable residential project and what values and corporate culture such a community-building enterprise should possess. The book is divided into 12 chapters, mainly covering the basic operations of Chinese Excel 2000, the arrangement of table formats, data protection and sharing, and the creation of charts.