Retail Business Secrets - How to Successfully Open a Retail Store

Author: (USA) Geoffrey Headey (USA) Gordon Wolfs
Translator: Liu Yangfan
United States / USA
Publisher:
Publish Date: 2007-02-01
Features: Passionate Entrepreneurship Bestselling Translation Series, Strongly Recommended by Australian Millionaire Dick Smith! "If you consider some of the ideas presented in this book, I believe you will avoid many detours when starting or managing a profitable retail business." — Dick Smith. On the special website, there are additional tips and information on retail store operations (website password included in the book), allowing you to join the free email discussion list hosted by the authors, as well as receive our marketing newsletter for free within 6 months. This book is brought to you by retail store practitioners and professional consultants. Using the example of a small store, it tells how they transformed their business into a festival for their community, cleared all their inventory through promotions, sold more products, earned substantial profits, donated to charitable organizations for enjoyment, and built a strong reputation in the hearts of their customers. Although the two authors have different backgrounds, they both believe in ethical marketing and firmly hold that in all businesses, operators should adopt the mindset of "everyone profits."