Author: [USA] Porter
Publisher:
Publish Date: 1997-01-01
Features: This book is considered a landmark work in the field of competitive strategy. Upon its publication, it fundamentally changed and greatly deepened people's understanding of corporate strategy. Its ideas have become increasingly important, and its core concepts and terminology have now become the basic language of management. Since its publication, the book has been translated into 19 languages. As of early 1998, it had been printed 60 times in the United States, making it a must-read for every MBA and manager.
Competitive Strategy (Harvard Business School Classic)
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