Author: Wei Qing
Publisher:
Publish Date: 2005-07-01
Features: This book is originally written by the author based on over a decade of hands-on sales experience in the field. On this topic, the author has provided training to marketing teams of nearly 100 companies, including China Long Group, Food, Midea Group, Skyworth Group, and Electrolux Appliances. The book primarily focuses on common issues such as manufacturers' selection, motivation, and mobilization of distributors, daily visits, sales policy formulation, conflict resolution, price order maintenance, and replacement of major clients, offering practical solutions and strategies to tackle challenges and break deadlocks.
The key feature of Wei Qing's training is that it not only teaches you how to think with your head but also guides you on how to act with your hands. Therefore, we firmly believe that his training may not be the best in China, but it is the most suitable for us. ── Chen Jun, General Manager of the Marketing Company, China Long Group
Wei Qing's training model of implementing concepts into actions has greatly inspired our company. The overall design of the training course is highly targeted and closely related to the daily work of branch directors. After the training, it has significantly improved the management and sales skills of branch directors. ── Ye Fang'en, Professional Training Course Manager, Guangzhou Unilever Group
Detailed, practical, and vividly expressed. It can inspire and guide new employees while also helping experienced employees summarize and improve. Highly beneficial and considered first-class in China. ── Li Meng, General Manager of Zhongnuo Pharmaceutical (Shijiazhuang) Co., Ltd., Shijiazhuang Pharmaceutical Group
This has been the most targeted and engaging training I have ever attended. The trainer possesses rich practical experience and marketing skills, combined with strong course presentation abilities, resulting in an excellent overall effect. ── Wang Sen, Deputy General Manager of Professional Training, China National Food and Oil Group Pengtai (Qinhuangdao) Flour Co., Ltd.
Wei Qing's "From Concept to Action" training provides strong practical guidance, with the implementation of actions quickly reflected in actual work. ── Huang Jian, General Manager of the Midea Life Division
This book is originally written by the author based on over a decade of hands-on sales experience in the field. On this topic, the author has provided training to marketing teams of nearly 100 companies, including China Long Group, Food, Midea Group, Skyworth Group, and Electrolux Appliances. The book primarily focuses on common issues such as manufacturers' selection, motivation, and mobilization of distributors, daily visits, sales policy formulation, conflict resolution, price order maintenance, and replacement of major clients, offering practical solutions and strategies to tackle challenges and break deadlocks.
The key feature of this book is: "Ordinary people do ordinary things." You will definitely feel that the scenarios and problems written in this book are "I encountered this yesterday" or "I experienced this last week." Everything written is a common problem that salespeople encounter every day.
Concept to Action: This book is the written version of the author's two highly mature training courses. The entire content adheres to the consistent training style of "concept promotion implemented into action decomposition," extracting common deadlocks and challenges often encountered in distributor management and regional market management, and presenting solutions. Every concept is broken down into specific action steps, so readers can apply what they learn in the morning after reading it in the afternoon!
Dealer Management Action Breakdown Training (Upper and Lower)
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