Focus Law: The Ultimate Strategy for Business Operations: The Ultimate Strategy for Business Operations

Author: Li Si
Publisher:
Publish Date: 2003-08-01
Features: Since Jack Welch successfully transformed General Electric into a diversified conglomerate, countless American companies have attempted to follow suit. General Motors, Ford, Westinghouse Electric, Schiller, IBM, Kodak, and Sears—all failed. Subsequently, diversified conglomerates in Japan and South Korea also collapsed. Now, China is experiencing a wave of conglomerate formation. Will they fall into the diversification trap? The marketing master in this book provides a detailed analysis of hundreds of renowned companies, repeatedly arguing his law for corporate success—"precise positioning and focused operations"—from perspectives such as products, marketing, finance, operations, and prospects.