Urban News Communication Studies

Author: Wu Xinxun
Publisher:
Publish Date: 2006-11-01
Features: This book is a supplementary textbook for the Shanghai Municipal Key Course "Broadcasting and Television Journalism," accompanied by an instructional course website (http://elearning.shu.edu.cn/display3.php?id=3), which provides a wealth of teaching materials and video case resources. Newly Compiled Broadcasting and Television Journalism is based on the 1990 edition of Practical Television Communication and incorporates numerous new achievements, meticulously revised. The book is divided into ten chapters, organized into two parts. On one hand, it updates traditional teaching content in broadcasting and television journalism, including broadcasting and television principles, production, editing, broadcasting and hosting, and program arrangement, with a focus on explaining key theories and practical skills. On the other hand, adhering to the principle of practicality, it provides an in-depth and detailed discussion of broadcasting and television news genres and categories. The fundamental rules and key points of various news genres, including news reports, in-depth reporting, news commentary, news talk shows, and live field broadcasts, are thoroughly elaborated in the book. Additionally, this book is the first to offer a deep analysis of broadcasting and television news categories, such as political news, economic news, livelihood news, legal news, cultural news, and sports news. The book features an innovative structure and layout, rich and solid knowledge points, and insightful theoretical perspectives, making it an ideal textbook for university broadcasting and television journalism programs and a valuable reference for professionals in the broadcasting and television industry.