Author: Chen Qingtai Liu Haiyun
Publisher:
Publish Date: 2001-04-01
Features: The rapid development of multinational corporations is one of the most significant phenomena in the economic development of the world. With the continuous advancement of modern technology and the further liberalization of international trade and investment, the development of multinational corporations has entered a new stage. This book comprehensively explores the latest developments in the theory of multinational corporations, analyzes the advantages of economies of scale, organizational structure, modes of market entry, internalization, and technological advantages of multinational corporations, and proposes strategies and policies to enhance the operational advantages of Chinese multinational corporations. It holds significant strategic importance for Chinese enterprises to fully integrate with the international market and successfully carry out cross-border operations.
Changes in the competitive advantages of multinational corporations
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