Travel Agency Management Basics

Author: Organized and compiled by the Personnel, Labor, and Education Department of the National Tourism Administration
Publisher:
Publishing Date: 2000-09-01
Features: This textbook covers three aspects: management, marketing, and financial management. In addition to serving as teaching material for tourism secondary vocational schools and tourism vocational high schools, it can also be used as training material. This textbook was compiled according to the requirements of the National Tourism Administration's Personnel and Education Department, specifically for students in tourism secondary vocational and technical schools across the country. The purpose is to enable students, after learning and mastering the business skills of travel agencies, to further study basic theories and knowledge of enterprise management, so that they can better adapt to future work needs and enhance their development potential.