Author: Huang Hanwen
Publisher:
Publish Date: 2006-03-01
Features: "Psychological Benefitology" is an emerging discipline that studies the objective laws of people's psychological needs, combining scientific incentives to achieve greater economic and social benefits with minimal demand input. It is also a modern management methodology that integrates Chinese ideological and political work with Western behavioral science. The book cites numerous detailed case studies to illustrate the inevitable correlation between psychology and benefits, creatively summarizing an efficient and rapid incentive decision-making framework and game rules that are both heart-centered and effective. It opens up a modern scientific management path for managers at all levels and types to fully tap into the potential of human resources, ensure macro-level benefit goals, and achieve a win-win situation between managers and subordinates in social practice and real-world management. This book is an excellent textbook for middle and senior managers already in management positions, as well as college and university students preparing for management roles. It will help you take a more successful step forward in your future management career. The book includes content on: About Psychological Benefitology, Psychology and Demand Psychology, Incentives and Incentive Decision-Making, Demand Cost and Benefit Value Analysis, etc.
Psychological Benefits Science
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