Strategic Management = Strategy – Photocopy

Author: Compiled by the Press
Publisher:
Publish Date: 2005-07-01
Features: "Developing influential leaders around the world" is the mission of Harvard Business School. Established in 1908, Harvard Business School fulfills this mission by implementing various programs that impact many different individuals. Harvard Business School is most famous for its MBA program, but we also pursue our mission through Executive Education Programs (including the AMP program and over 100 other training programs for professional managers) and through publications by Harvard Business School Press. Our publications include Harvard Business Review, Harvard Business School books, online courses, and Harvard Business School case studies. Providing advice to outstanding institutions is also an important aspect of our mission. Over the past 60 years, Harvard Business School has not only provided teaching cases to institutions around the world but has also helped them and their faculty improve their case teaching capabilities through various programs. These include: the International Teacher Program (ITP), the Case Pedagogy and Collaborative Learning (CPCL) program, and the Case Pedagogy and Collaborative Learning (PCMPCL) program. Among these, the PCMPCL program was launched in August 2005, with the goal of helping leading business schools in mainland China, Hong Kong, Taiwan, and Singapore enhance their ability to skillfully apply case teaching and heuristic teaching in MBA programs, executive education programs, and management practice-oriented research. Through years of practice, Harvard Business School has found that the application of case teaching typically goes through three stages. Stage one, cases are used in management classrooms as examples or illustrations of concepts or principles. Stage two, case studies are used as the primary learning method, relying on case discussions. Stage three, professors begin to extensively apply their achievements in case studies and curriculum development to teaching, in order to better understand and convey decision-making processes. To fulfill our mission, Harvard Business School and Harvard Business School Press are delighted to partner with China Renmin University of Political Science and Law to help Chinese business schools and their professors make the transition from stage two to stage three. Our efforts include: providing a 10-day PCMPCL training program for professors from mainland China, Hong Kong, Taiwan, and Singapore; publishing a series of casebooks edited based on MBA core courses (in both Chinese and English versions); organizing a series of follow-up training programs for case teaching and case writing; and establishing a case study service center for Chinese teachers. The purpose of our efforts has two aspects, both of which are closely tied to the mission of Harvard Business School. One purpose is to promote the improvement of global management education by helping educational institutions around the world—just like those we have found in China—develop their own case teaching capabilities focused on management practice. The other purpose is to help these institutions cultivate teachers who can lead their schools, enabling them to write new case studies and teaching materials that can be shared with the world. Case studies that meet international standards while also being relevant to China's specific management practices are exactly what Chinese management education institutions urgently need. We are delighted that China Renmin University of Political Science and Law and many outstanding business schools in China have joined our team. We hope that the publication of Harvard casebooks in China will benefit Chinese educational institutions, teachers, and their future professional managers, helping them realize their dream of playing a significant role in the global economy. Steven C. Wheelwright Senior Vice Dean and Baker Fund Professor Harvard Business School June 2005