Cooperation and Competition (How to Generate Profit in the Knowledge Economy)

Author: (USA) Logan, (USA) Stokes, translated by Chen Xiaoquan
Publisher:
Publish Date: 2005-01-01
Features: For organizations that need to master cooperative skills, this book is a classic reference work that will undoubtedly help organizations take a significant step forward in developing cooperation. Logan and Stokes view "cooperation" as a competitive advantage, and the future paths they present are harsh and urgent. Therefore, to gain a competitive advantage through cooperation, this book uses real cases as the main material, providing people with a clear roadmap and effective diagnostic tools to avoid common mistakes. In the book "Coopetition," Stokes and Logan have created a brand-new strategy for those dedicated to building cooperative and learning organizations. Its creativity lies in its ability to transcend traditional constraints and directly face the various challenges of the current knowledge economy. The book uses the Internet as a medium and model to expand on several key principles elaborated in "The Fifth Discipline," which critique the mission of organizations in today's global business environment.