Rockefeller (Life Principles of a Wealth Tycoon)

Author: Du Heng, Chen Cui
Publisher:
Publish Date: 2006-01-01
Features: John D. Rockefeller (1839—1937), the first billionaire in the capitalist world, founder of the most powerful and largest business conglomerate in the United States—Standard Oil. Rockefeller was born into poverty, but his childhood hardship did not defeat him; instead, it made him more daring in the business world, creating an unprecedented enterprise—the Standard Oil Trust—and becoming the true "King of Oil." Rockefeller was a commercial genius, shrewd, calm, and visionary; he was charismatic and had unique methods. His life was a typical contradiction: he accumulated immense wealth yet lived a frugal life; he was the greatest philanthropist but also the most ruthless trust magnate; he was a devout religious man yet a greedy and cunning businessman. Rockefeller was a highly controversial legendary figure, and his extraordinary life and the oil empire he built single-handedly are still the subject of much discussion today. This book is an in-depth exploration of Rockefeller's inner world and a complete presentation of his life experiences and rich business warfare insights. Through three major chapters—The Starting Point, The Business Warfare, and The Life—it combines anecdotes from Rockefeller's life with his life philosophies, vividly revealing the worldview and values that benefited him throughout his life, and uncovering the secrets of his success. A journey of a thousand miles begins with a single step. How to stay firm in one's beliefs in poverty and prepare for lofty ambitions; how to effectively improve management in business and achieve success effortlessly; how to adopt a positive and correct attitude toward life, and how to conduct oneself in social interactions—Rockefeller's lifelong life principles are bound to provide great inspiration and proper guidance to readers on the path of life who aspire to success.

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